Denver Me is a mobile application that connects mobile devices to our advertising device. Giving users a better alternative to browse through all brands and services that businesses and retails provide. Users can save their favourite brands and refer whenever convenient.
Effective analytical reporting provides constructive information that may assist in making insightful business decisions. Denver Me’s optimized reporting process would inform managers of the most relevant information they need to make well-informed decisions, which in turn may increase communication, productivity, accuracy and timeliness of the business.
By gathering enough information about the target audience, the desired sales results will be attainable at a much effective rate. Denver Me compiles a series of consumer demographics which include traits or characteristics such as age, sex, marital and parental status, and income and educational levels. Thus, giving businesses the upper hand to better target its messages to the audience.
The Decision Support System plays a crucial role in the decision-making process. With a top-down view on the entire operations through a real-time operations monitoring dashboard, key-executives and C-suites would receive the first-hand information of any details which require immediate attention.
To stay organized and on top of the content output, content management is a crucial aspect that needs to be scrutinized. Businesses can manage all their content, promote their products, send users newsletters and schedule posts on Denver Me.
Businesses and retails can easily put their advertisements into motion through the Advertising Platform System. Promotions and coupons could be sent to the visitors whenever they are nearby the area or based on their preferences.
The proximity sensor will track the flow of visitors and customers by detecting their digital presence through the mobile application and WiFi. Businesses can obtain information on the movements and stay duration of the visitors at the retail stores to get a better understanding on the consumer behaviour.